Part 5 of Pratham Chhabria’s interview with Lance Gibbs
Cricket, once a niche sport confined to Commonwealth nations, has evolved into a global financial powerhouse. The Indian Premier League (IPL), launched in 2008, revolutionized the sport’s economics, transforming players into multimillion-dollar assets. In 2025, top cricketers earn staggering sums through franchise contracts, national team retainers, and endorsements, with the IPL remaining the primary driver […]
Cricket Meets Entertainment: Streaming Giants Eye Live Sports Deals with BCCI
by: Tristan MorphettIndia has long considered cricket to be more than a simple game. For millions, it’s an obsession, a joy, and something to be proud of. A new chapter in the history of cricket is beginning with streaming services, such as Netflix and Amazon Prime Video. They are now starting to see cricket not only as […]
For decades, domestic cricket lived in the shadows of its international counterpart—covered sparingly, streamed inconsistently, and followed mostly by local diehards. That’s changing fast. As digital access spreads and fan habits evolve, national leagues like the Ranji Trophy, Sheffield Shield, and Caribbean Super50 are seeing new waves of engagement. The matchday experience has shifted from […]