wearcricket
Cricket Spectator
“People may look at it and think it is all about commercial activity, but it isn’t – it is all about wrapping a 365-day business around a seasonal sport that has big changes in revenue."
An interesting article looking at how Club's such as Hampshire are diversifying into other markets (hotel developments, music venues, corporate events) in a bid to create extra revenue but also why they must still put cricket 1st.
We've seen a similar effect at Durham up here although it hasn't had quite the same effect, as you can tell!
The game changer - BQLive
An interesting article looking at how Club's such as Hampshire are diversifying into other markets (hotel developments, music venues, corporate events) in a bid to create extra revenue but also why they must still put cricket 1st.
We've seen a similar effect at Durham up here although it hasn't had quite the same effect, as you can tell!
The game changer - BQLive
