I don't think what you're saying is negative, it's a fair point seeing as the content is all free to begin with. The logic behind publishing the book is to give cricket fans another way to enjoy cricket conversations and bring a piece of the internet medium to the print medium. Certain cricket fans don't touch an internet forum and this would hopefully bring them in based off the threads we've chosen to include and the overall quality of them.
This is though a completely new concept that is being trialed and has never been done before with any sporting forum. Who knows how it may go but so far all we've had is positive feedback.